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My New Clothing Line w/ Adorable Essentials!

Happy Weekend!!! Holy moly I cannot even believe today’s post. I just wrote “my new clothing line…” on a blog title. Last year one of my favorite children’s clothing companies, Adorable Essentials, contacted me about designing my very first clothing line for this Summer. As you may know, I started my love for design years and years, okay decades, ago with a major in fashion design. Of course that all changed and I graduated with a degree in interior design BUT I have always had a dream of designing clothing. And since my two girls are my very favorite things on Earth, designing children’s clothing seemed like pretty much the best thing EVER.

When I started designing this line, I wanted to achieve several things: to create a preppy and classic line that is suitable for little ones AND tweens that coordinates but doesn’t “match”. You know… kind of my “matches but doesn’t match” signature style. I wanted to create a line that a girl would love whether she is 4 or 12. A line that is modest yet stylish. A line with pieces that could pair with items already in her closet yet pieces that look “different” than what I have already purchased for them in years past. Okay, I am rambling. So now that you’ve had a peek inside my clothing design brain… here is your first look at Addison’s Wonderland’s very first clothing line!!!

XOXO, Brittany Hayes

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ABOUT

Hi, I'm  Brittany

Addison's Wonderland began in 2011 as everything that I dreamed of for my daughter's room. I wanted to create a dreamy wonderland for her full of colors, patterns and precious details. Once her room was complete, Addison's Wonderland was born.

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Good morning and HAPPY SATURDAY!!! I am SO thrilled to be writing this. AW the label is finally LAUNCHED!! This is something that has been in the works for quite some time and I could not be more excited to share it with you all! We are starting out with our tried and true… The […]

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